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The influence of personal values and demographic variables on customer loyalty in the banking industry

INTERNATIONAL JOURNAL OF BANK MARKETING

Journal Article

J.L. Henrique

C.A. de Matos

Publication

Year of Publication:
2015

Identifiers

Other Numbers:
WOS:000216517000011

Locators

URL
Array
DOI:
10.1108/IJBM-06-2014-0082

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